The Advanced Certification digital marketing course is a newly improved course offered by Dicazo. This digital marketing course intends to train online business owners and digital marketing jobs enthusiasts on how to take advantage of the reach, the reduced cost and personalisation are advantage of the internet in marketing business, companies and industries as against the traditional way of marketing. The course would explore all new trends in internet marketing as it relates to digital marketing. This course is highly recommended for all online business owners.
The Advanced Certification Course in Internet marketing aims to train it’s students on how to manage a website for research, shopping and entertainment using content, bounce rate analysis, popularity of the site, architecture and response time to improve the visibility of the website and to drive traffic and generate sales for the website /Company as well as carry out reputation management, conversion rate optimization and web analytics.
This internet marketing course is divided into several sections which includes
Module 1. Introduction to Internet Marketing & Online Branding
Module 2. Setting up Local Search Strategy
Module 3. Search Engine optimization (on page and off page optimization)
Module 4. Google Webmaster Tool (Search Console)/ Google Algorithms
Module 5. Site Analytic and Managing Data/ Reports
Module 6. Pay Per Click (PPC / Search engine Marketing)
Module 7. Social Media Management/ Social Media Marketing
Module 8. Youtube/ Video Marketing
Module 9. Content Generation & Planning
Module 10. Online Reputation Management
Module 11. Influence marketing
Module 12. Mobile Marketing
Module 13. Email marketing
Module 14. Leveraging value of Remarketing/ Funnel, Conversion in E-Commence
Module 15. Affiliate Marketing
Module 16. Google Adsence
Module 17. Live Project
After course in internet marketing. Students would be able to work as
Digital Marketing Analyst.
Basic Digital Marketing course fees starts from Rs. 25,000 while advanced level courses may cost upto Rs. 50,000. The fees will may vary depending on the course you choose. There are also levels of training you can choose based on your existing knowledge and choose the course that meets your requirement.
Programme Schedule |
|
Normal Track | |
Course Duration: | 3 months |
Schedule: | 1 Hour/5 days a week |
Fast Track | |
Course Duration: | 2 months |
Schedule: | 2 Hour/5 days a week |